Best Customer Analytics & Insights: NPS+
Do you appreciate the simplicity of the Net Promoter Score (NPS) in the survey, but would like to derive more in-depth statements for your customer management from the NPS?
With the NPS+, we provide you with a set of tools that combine the advantages of the NPS with the benefits and high significance of the „Fan Principle“. This offers you the opportunity to continue using your customers’ existing NPS data and to enrich it with further customer insights without suffering structural breaks in the methodology and your reports. In combination with the NPS survey, we collect meaningful extended responses on the relationship quality of your customer relationships based on just seven questions derived from fan research using the scientifically sound „Fan Principle“. The entire survey is carried out in a lean manner for a part of the NPS respondents and can be transferred to your entire customer base using statistically validated methods. You can derive in-depth insights from the NPS+, so that it makes sense not to treat all promoters and all detractors in the same way, but rather that differentiated strategies in customer management make sense and are goal-oriented depending on their respective fan indicator.
Your added value and benefit of our NPS+ offering:
Other relevant components from our service portfolio in this context: